CAEM's Environmental Business Congress represents a key space for promoting dialogue between business, government and academia on sustainability. In its 2023 edition, the event planned to bring together leaders who drive environmental action from the productive sector.
Design a comprehensive proposal that captures the essence of business commitment to the environment, integrating sustainability, innovation and active participation in each component of the event.
From GUIO we developed a proposal that included sustainable scenery, educationally focused brand activations and responsible logistics solutions. The approach combined visual design, ephemeral architecture and participatory experiences to strengthen the environmental positioning of the congress.
