Esri, a benchmark company in geospatial technologies, sought to develop an end-of-year corporate gift that highlighted its commitment to sustainability and recognition of its partners. The aim was to create annual calendars that reflected appreciation for their team, while promoting respect for Colombian, Panamanian and Ecuadorian ecosystems.
From GUIO we take on the challenge of designing, prototyping and producing annual calendars for 2023 and 2024, with a focus on sustainability and local identity. The process included:
- Illustration Design: We produce original illustrations inspired by Colombia's characteristic ecosystems, reflecting the country's natural wealth.
- Thematic Development: Each calendar addressed a different theme focused on biodiversity and environmental conservation, highlighting iconic species and landscapes, and maps developed by Esri technologies.
- Responsible Production: We use low environmental impact materials, guaranteeing sustainable products that reflect Esri's commitment to ecological responsibility.
The result was visually attractive design pieces, with high quality finishes and a didactic approach that sensitized users on the importance of caring for the environment.
