The Colombian Impact Investment Forum 2024 (FIC 2024), organized by NAB Colombia (National Advisory Board for Impact Investment), brought together leaders from the public, private and academic sectors to boost the impact investment ecosystem in the country.
From GUIO, we lead the planning, production and execution of the event, ensuring a structured and high impact experience for more than 400 attendees, highlighting the relevance of the forum and maximizing the reach of their messages. We designed strategic spaces and optimized logistics through architecture solutions and BTL experiences, creating a staging that reflected the importance of the forum and strengthened interaction among participants.
The forum addressed issues such as the challenges and opportunities to promote a more robust investment ecosystem in Colombia, with an emphasis on regional perspectives and their potential as sources of investment reception. The sessions included panels on the dimensioning of the Colombian market in 2024 and regenerative tourism as a new face of development.
