Kimberly-Clark, leader in hygiene and wellness products, was looking for an institutional video that reflected its impact and commitment in Bolivia, Chile and Peru. The aim was to highlight their leadership in innovation, sustainability and social responsibility, communicating their purpose of improving the lives of millions of people in the region.
The challenge was to develop an audiovisual product that integrated the essence of Kimberly-Clark in three countries, maintaining a balance between corporate identity and the local context of each market. In addition, the video had to transmit brand values clearly, attractively and aligned with its strategic pillars.
From GUIO, we produce an institutional video, dynamically and visually impacting, combining high-quality images, animated graphics and an immersive narrative. The piece captured the essence of Kimberly-Clark in Bolivia, Chile and Peru, highlighting its positive impact on the community and its commitment to sustainability and innovation, thus consolidating its positioning in the region.
