The Rosario University developed the Rosarist Center for Emotional Education: UR Emotion, an initiative dedicated to promoting emotional intelligence and emotional education in academic and social settings. In order to communicate its purpose, impact and relevance, an institutional video was required that conveyed its importance and value within the educational community.
The challenge was to create an audiovisual product that clearly and emotionally explained the importance of emotional intelligence in the comprehensive training of students. It should also reflect the Centre's commitment to emotional education and its impact on personal and professional development.
From GUIO, we produce an institutional video, dynamically and emotionally enveloping, combining inspiring images, explanatory animations and a clear narrative that highlighted the mission of the center. The piece was able to connect with the audience, strengthening the identity of the Rosarist Center for Emotional Education and positioning it as a reference in the teaching of emotional intelligence.
